Why Can't We Increase the Radius for Service Area Adjustments?
The current service area is optimized for:
Dasher Costs
Food Quality
Speed of Delivery
The service area is determined by a system-calculated algorithm that takes into account distance, dasher availability, traffic, and more to ensure successful deliveries. Expanding the service area can negatively impact food quality and delivery efficiency.
Examples of Delivery Challenges
Example 1: Darling Harbour to Stanmore
Distance: 5km
Travel Time: 18 minutes without heavy traffic
Impact on Food Quality: Food may arrive cold or soggy, leading to unsatisfied customers.
Driver Availability: Limited drivers may be willing to drive longer distances.
Example 2: Potts Point to Bronte/Bondi
Distance: 6km
Travel Time: 21 minutes by car
Standard Delivery Time: Ideally, food should arrive within 13 minutes.
Impact on Quality: Ensuring food arrives fresh and maintaining restaurant integrity can be challenging with longer distances.
Maintaining a smaller delivery radius helps ensure that food arrives quickly and in optimal condition, thereby enhancing customer satisfaction and preserving the quality of your service.