When setting your delivery radius, it's important to take into account factors that can impact the quality of your service and customer satisfaction. Here are some key points to consider:
Delivery Time and Distance:
A larger delivery radius, such as 5km, may seem beneficial for expanding your customer base, but it comes with challenges.
For example, delivering from Darling Harbour to Stanmore, a distance of approximately 5km, can take about 18 minutes without heavy traffic.
Food Quality:
Longer delivery times can negatively affect the quality of your food.
Items may arrive cold, soggy, or otherwise degraded, leading to unsatisfied customers.
Customer Satisfaction:
Ensuring high-quality, fresh deliveries is crucial for maintaining customer satisfaction and loyalty.
Consider the impact of delivery time on the customer experience when setting your delivery radius.
By carefully evaluating these factors, you can make more informed decisions about your delivery radius to ensure the best possible service for your customers.
